At first glance it may seem like selling and managing an in-house, do it yourself uniform program is the way to go for your linen rental laundry, uniform laundry or promotional products company. However, when you start digging into the economic realities of such a program, a different picture begins to emerge. Many times the perceived net corporate profit realized from such programs is a lot less than you may think. Let's take a closer look at the time and cost expenses that such a program entails, and compare that with the simplicity and ease of an outsourced plan. When you are handling all of your clients' needs you may not reach optimum profit levels.
The best way to minimize communication from upset customers is to get their orders right, every time. When you utilize an automated system, lost orders and errors in delivery can soon become a thing of the past! When you have a multi-step process that relies on manual inputs and tickler systems to alert customers to updated regarding their orders, there is a high probability of error. And, we all know that an unhappy customer is very rarely a returning customer!
There are many reasons to require your employees to wear a uniform, but there are also a lot of reasons for staff members to wear employee apparel. In addition to instant recognition by customers, uniforms can also foster a stronger feeling of belonging and cohesiveness among employees. What is it about wearing a uniform that so many people find appealing? From NFL jerseys proudly worn on Sundays to concert tees; fans love to show the world their favorites! Add in iconic logo shirts from brands like Ford and EMT attire worn by hip-hop artists, it becomes clear that people love to wear clothing that reflects their tastes and makes them a part of a larger group.
Untapped Revenue Potential for Your Local Linen and Laundry Company
Is your linen and laundry service running out of steam? If you are searching for new revenue streams, it's time to learn more about employee apparel sales. Many of the same organizations and businesses that are your current customers also have a need to purchase staff uniforms and employee apparel. You likely have restaurants and hospitals on your client roster already, and these are also two top prospects for employee apparel sales. Learning more about a hands-off and fully outsourced employee apparel sales opportunity can give you the edge you need to continue growing your already successful business.
Located in the Silver Bluff area of Miami, at 3635 South Dixie Highway, West Marine has everything that you need to make your time on the water even more fun! West Marine began as the West Coast Ropes store in 1968. This first iteration of the popular marine supply store was a mail order store that primarily sold nautical nylon ropes. From there, the company evolved to become what we now know as West Marine in 1975 in Palo Alto, CA. From these humble beginnings, a watercraft superstore was born! In Southern Florida, you will find a West Marine store in almost every area as Miami residents love boating, fishing and all manner of activities associated with the nearby Atlantic Ocean and Intracoastal Waterway!
Publix Super Market Inc. was developed out of a simple dream of creating a store that was beautiful and a great place to work, as well as shop. Today that dream has vastly grown from a single store to over 1100 supermarkets that brought in more than $34 billion in revenue, in 2017.
As a uniform supplier, you know better than anyone else that each client is unique. That uniqueness is strongly reflected not only in the type of apparel they order, but in how they go about ordering it. Some clients prefer to place regular bulk orders for a specific set of uniforms; others place occasional orders with different types of clothes each time; and still others leave it up to individual employees to order uniforms. Your job is to cater to these and all other uniform ordering preferences. The better you accommodate each client’s specific way of ordering, the more valuable you will be to them, leading them to trust you for all their apparel needs.
In today’s gig economy, many of us have an extra job on the weekends or a gig to do at nights. It’s easier than ever to get some extra income. You could drive for Uber. Help someone move through Task Rabbit. Or search for projects on Freelancer.com.
To succeed in the modern market, you have to think outside the box— or, if you’re selling uniforms, outside the store. The most successful uniform marketers go beyond simply convincing potential customers to visit their shops and pick out gear for work. Instead, they promote their products directly through clients’ workplaces, convincing employers to adopt quality gear for all of their workers. One of the most effective ways to do this is through an employee apparel program. By catering to clients who have such programs while convincing others to adopt them, you can sell uniforms on a large scale while delivering consistent, ongoing benefits to your customers.